Instagram can be used for more than just keeping up with your friends’ vacation plans or your niece’s football career. It’s a great place to promote your business to potential users. But getting the right content is crucial!

A week ago, I presented five tips on how to use Instagram to promote your business. With over 300 million users, the potential reach is huge – and if you’re hashtag-savvy enough, this could be a goldmine for your business.

This week, I’ve gathered six of my favorite Instagram accounts that I think you should follow for a daily dose of inspiration for your own feed. All you have to do is click the link and then press “follow”. You’re welcome.

Lady Dinah’s Cat Emporium

Lady Dinah’s Cat Emporium is the cutest little cat café in London that really knows how to inspire and attract new followers on Instagram. Lauren (the owner) mostly posts short videos of the the cats instead of still images. It’s working really well – more than 10k followers is really impressive! Everyone seems to love cats on social media these days.

Richard Branson

Richard Branson might be a bit of a clichée in the entrepreneurial world, but is still a huge inspiration for many people. His feed is a mix of the most fantastic pics of himself together with world leaders, doing crazy stunts and whatever you’d expect from a person like Richard Branson. Check it out – and dream big.

Cereal Killer Café

These two quirky and cool iZettle users are running every child’s dream café with over 120 different cereals from around the world. Their Instagram feed is of course filled to the brim with pics of cereals, fun happenings and much more. Get inspired of how they manage to make everything about so much more than just the food.

Michael Acton

Michael Acton is a British entrepreneur and the founder of Moshi Monster. Daily Telegraph described him as “a rock star version of Willy Wonka“ while The Independent called him “a polite version of Bob Geldof.” His pics of everything from new innovative technology and amazing nature to spontaneous photos from his everyday life are a great source of inspiration for me.

Arianna Huffington

Arianna is the founder of the Huffington Post. She has the perfect mix of beautifully taken pictures of everything from nature to animals, snapshots of meetings with world leaders, inspirational quotes and much more.


The last but certainly not least on this list is iZettle (yes, that’s us… We’re not always that humble.). Follow us to see what happens inside the most exciting startup in Europe. We share pics of fun events, our awesome staff from all over the world and much more.